Remove Sales Remove Sales Copy Remove Storytelling
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How to Sell Like Apple: The Outrageous Power of a Miniature Story

Enchanting Marketing

It’s not the same when you read sales copy, eh? Pushy sales talk. Sales copy often turns readers off. So, what if you could write sales copy like a storyteller? When we read a good sales story, we don’t notice we’re being sold to. How do you tell such a sales story? Best-in-class.

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See how Emma uses both AI and EI to write an ad for eco-friendly skincare products.

Nick Ursborne

Here’s a process any copywriter can use to incorporate both AI and emotional intelligence into their sales copy. Step 4: Personalization and Storytelling Emma uses her EI to weave a relatable story into the ad copy. Interestingly, this process wasn’t structured and written by me. It was created by GPT-4.

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How to Write Sales Copy that Doesn’t Sound Like You’re Pitching on QVC

Ann Handley

Source: Wiley A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. this week when writing sales copy for the dust jacket of my new book. But you will probably write sales copy to market something you create. Anyway: writing.

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What Are the Differences Between Customer Lifecycle Marketing and Traditional Sales Funnels?

Express Writers

If you haven’t already, it’s time to drop that traditional sales funnel. The association many folks have with the sales funnel is antiquated and leaves out some critical parts of the customer journey. It can also feel cold and sales-y to customers, pushing people away as opposed to drawing them in. Elmo Lewis. Let’s dive in!

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A Quick Start Guide to Client & Customer Voice Hacking

Ashleyn Writes

So how do we make sure that those casual website visitors, customers, are actually swept off their feet with your sales copy? Well, today I’m spilling a secret because if your website copy, if your brand messaging, doesn’t include this one key ingredient, it’s DOA, baby. “Okay, get to it, Ashlyn.

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What are the differences between Copywriting and Content writing?

Content Writing

Copywriting is not about storytelling or presenting descriptions in any form. It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. This is all about persuading readers to take sales-related action. Website Sales Copy. Case Studies. Social Media Posts. Evergreen articles.

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Tell a simple story that engages your readers emotionally.

Nick Ursborne

It doesn’t matter whether you’re writing sales copy or web content, stories can be your best friend. For example, I hope the story about my wife in tears outside the corner store felt true… because it is true. I asked her permission to use it in this post. Telling stories can be a digital marketing superpower.