Buffer

SEPTEMBER 30, 2024

Copywriters call it a 'hook,' and learning how to write social media hooks can be the difference between your followers scrolling past your post or stopping in their tracks to see what you have to say. Thankfully, you can write hooks that are both accurate and enticing without resorting to sensationalism. 

Social Media 117

Social Media Media Writing Storytelling 117

ContentWriters

NOVEMBER 21, 2024

Whether you need to write a marketing script for social media, commercials, or podcasts, a powerful script will help you stand out. Unlike traditional writing, marketing scripts must balance persuasive messaging with entertainment value while adhering to strict timing and format requirements. The good news?

Script 105

Script Writing Marketing Persuasion 105

Enchanting Marketing

JANUARY 17, 2023

Do you ever wonder how others edit their writing ? The writing has become sensory , almost like a movie. How to revise your writing. Kent Haruf used a similar ritual to write fiction. He blindfolded himself so he could fully immerse himself in the fictitious town he was writing about. Want to know more?

Storytelling 315

Storytelling Writing Text Writer 315

Credible Content

JUNE 10, 2023

How to use the elements of storytelling in content writing. The main elements of storytelling are: Plot: Sequence of events driving the story forward. Why use storytelling in content writing? Why use storytelling in content writing? Read: What is storytelling in content writing?

Storytelling 130

Storytelling Writing Content Entertainment 130

Kayleigh Moore

MARCH 23, 2022

is that they struggle with writing about their personal experiences in a compelling, story-driven way. For others, it’s that they don’t feel confident in their writing abilities and don’t even know where to start as far as constructing the story arc in a compelling way. Great storytelling typically follows a fairly basic structure.

Storytelling 147

Storytelling Construction Publisher Publishing 147

Kayleigh Moore

MARCH 5, 2024

I just finished a complete series re-watch of the TV show Mad Men , and the thing I was struck by most in this viewing was that Don Draper’s character was a masterful storyteller. I have an advantage as a writer and as a fan of writing because I can relate to our audience even more effectively. But he does it with such… finesse.

Storytelling 130

Storytelling IT Advertising Projects 130

Jane Friedman

NOVEMBER 12, 2024

The human-interest approach is also a powerful tool that can elevate nonfiction writing from informative to truly impactful. Writing for an audience of non-experts involves a major shift in writing style that goes beyond using simpler language. The power of storytelling It may seem obvious but it bears repeating.

Medical 134

Medical Storytelling Writing Style Writer 134

Nick Ursborne

OCTOBER 4, 2023

But perhaps the easiest way to communicate emotion is to write from a perspective of personal experience. From description to storytelling. What if you’re writing about this experience, but have never actually had to change a bicycle tire, far from home, on your own? Put human experience into the frame. But hang on….

Copywriting 232

Copywriting Copywriter Storytelling Writing 232

Jane Friedman

MARCH 18, 2025

What I thought would take only a few weeks to curate my work and write a simple bio became a yearlong existential dive into defining myself as an artist in the online world. Use your skills to define a core narrative We are storytellers, are we not? My personal writing is memoir , essays , and flash nonfiction.

Food 133

Food IT Storytelling Social Media 133

Nick Ursborne

JANUARY 15, 2024

Step 4: Personalization and Storytelling Emma uses her EI to weave a relatable story into the ad copy. This storytelling approach adds a human element that AI alone couldn’t have created, making the campaign more engaging and relatable. As you can see, Emma still has plenty of writing and rewriting to do.

Ads 217

Ads Ad Copy Storytelling Copywriting 217

Backlinko

NOVEMBER 29, 2024

But when you write an article, you’re looking to accomplish more than just catching attention. In this blog, we’ll show you exactly how to write an article that does just that—in seven steps. Step #1: Find a Relevant Topic One of the first hurdles in writing an article is deciding on a topic.

Writing 103

Writing Keywords Script SEO 103

Nick Ursborne

FEBRUARY 19, 2024

It’s easy for writers and copywriters to roll their eyes when they hear about AI writing tools. At their current level of performance, these tools often produce generic, slightly robotic text that can’t entirely replicate that unique human touch in writing. It’s the same with AI writing tools.

Writing 227

Writing Copywriting Copywriter Storytelling 227

Grammarly

FEBRUARY 1, 2024

Writers everywhere naturally want to know about AI story writing and also have some questions. How does storytelling technology work? Is creative writing with AI really creative writing? What are the best methods for using AI in fiction writing? But on a pragmatic level, AI story writing is lackluster.

Storytelling 116

Storytelling Proofreader Text Creativity 116

Elna Cain

MARCH 8, 2025

I had to learn new skills and do things out of my comfort zone to earn money writing. The next part is you need to choose a writing niche that pays well. It’s okay to choose a writing niche that you aren’t familiar with. You have to work your way up writing for lower paying clients to get to your ideal client.

Writer 130

Writer Portfolio Post Freelance 130

Enchanting Marketing

MARCH 11, 2025

When I asked earlier this year what you’d like me to write about, Michelle suggested I share my experience of posting on LinkedIn. My 3 most popular LinkedIn posts were all repurposed from existing blog posts: Want to write faster? Social media platforms always seem hungry for more content. It feels relentless, eh? What worked?

Post 130

Post Content Creation Storytelling Creativity 130

Grammarly

OCTOBER 30, 2024

AI writing tools like Grammarly can help you brainstorm on-brand article ideas based on your organization’s critical information, generate content from scratch, and refine content for clarity, tone, and impact. One challenge is its inability to handle creative, nuanced storytelling.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Contently

DECEMBER 13, 2022

As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Optimize Your Storytelling for Engagement and Conversion. Build an emotional connection through good storytelling.

Storytelling 119

Storytelling Engagement Landing Page Long Form Content 119

Backlinko

JANUARY 6, 2025

Build a Strong Brand Through Storytelling When we consume 6 hours of content daily , attention is the most valuable currency in business. Storytelling is how you earn it. But brand storytelling isn’t just for founder-led content. It built a storytelling engine that helped customers see themselves in the products.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Contently

DECEMBER 21, 2022

This post is an excerpt from her brand-new Everybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content. Product Storytelling Framework. So why do I say the Rudolph story is a perfect product storytelling framework for all of us today? copyright Ann Handley, Everybody Writes. million shoppers.

Storytelling 113

Storytelling Retail Copy Copywriting 113

Write Out Loud

FEBRUARY 29, 2024

Continue reading on Write Out Loud » There’s a difference!

Storytelling 130

Storytelling Writing Writer 130

ContentWriters

MARCH 28, 2025

To thrive as a freelance writer in 2025, mastering SEO content writing is essential. This guide covers key SEO content writing tips to help you craft optimized, high-ranking content. What Is SEO Writing? SEO-friendly content balances writing for humans and optimizing for search algorithms.

SEO 59

SEO Writing Content Keywords 59

Jane Friedman

JUNE 5, 2024

One newspaperman, Red Smith, is credited with saying, “Writing is easy. When Dorothy Parker was asked if she enjoyed writing, she replied with characteristic wit by saying, “I enjoy having written.” All of which is to say, writing is famously hard. Which in turn makes writing hard. Why can’t I write this?

Storytelling 141

Storytelling Writing Creativity Writer 141

Jane Friedman

FEBRUARY 26, 2025

As a writing coach, I understand these pitfalls; yet, as a memoirist, I also feel the powerful urge to not just write about the past, but to find every possible reason to keep it in my manuscript. What compels us to write about the story behind the story in our memoir Writing about humorous past events is delightful.

Storytelling 132

Storytelling Writer Social Media Publisher 132

Grammarly

DECEMBER 6, 2024

Work smarter with Grammarly The AI writing partner for anyone with work to do Get Grammarly Below, well go over seven marketing communication trends every marketer should know about. Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base.

Communication 105

Communication Marketing Storytelling Social Media 105

Enchanting Marketing

OCTOBER 22, 2024

Her writing is so fun and engaging that I couldn’t put it down. You can apply her techniques to any writing, in any field. Want to captivate readers with your writing, too? Shine a light on big numbers Numbers are great because they add credibility to your writing. And abstract writing leaves readers cold.

Writing 157

Writing Storytelling Concept Communication 157

Kayleigh Moore

OCTOBER 3, 2022

The internet is flooded with headlines about Artificial Intelligence (AI)-powered writing tools and how they’re going to eventually replace writers. The rise of AI-powered writing tools AI-powered writing is nothing new. Popular AI-powered writing assistants Here are a few of the companies in this space you should know (and try!)

Freelance 173

Freelance Writer Writing Social Media Copy 173

Credible Content

JUNE 1, 2023

How to use movie script writing techniques to write effective blog posts. Connection between Movie Script Writing and Effective Blog Post Writing While movie script writing and blog post writing may seem like different disciplines, they share certain similarities and can complement each other.

Script 130

Script Blog Post Writing Post 130

Melanie Saxton

DECEMBER 27, 2024

Emphasis on storytelling. Check Out My Professional Copywriting Services, Customized Just For You Hire me to ring in an era of commercial writing that enriches your business. Let’s Collaborate Its a privilege to write and edit on behalf of my clients. The answer is simple. Emphasis on persuasion.

Copywriting 130

Copywriting Copywriter Persuasion Script 130

iWriter

NOVEMBER 25, 2024

Welcome to the dynamic world of content writing, where trends shift faster than a scroll through your social media feed! Myth 1: Length Equals Quality The belief that length equals quality is a common myth in content writing. Relying solely on keywords can lead to unnatural and awkward writing.

Engagement 52

Engagement Writing Social Media Content 52

Jane Friedman

OCTOBER 11, 2023

Ditch the index cards and unleash your storytelling with Plottr – the #1 rated book outlining and story management software for writers. 31, 2023) Question I attend webinars and online conferences, to learn the craft of writing, though I was a poet in another life back when getting my BA. Use code JANE15 at checkout for 15% off.

Writing 141

Writing Storytelling Creativity Writer 141

Copywriter Collective

JANUARY 10, 2025

How to beat AI and short attention spans by writing with purpose and intent. Check out our article on AI we published back in January 2024 where we discuss how AI can assist you in your writing process. Visual Storytelling Video content creation seems to be on the up-and-up. Whats the secret to copywriting in 2025?

Copywriting 105

Copywriting Copywriter Script Copy 105

Nick Ursborne

OCTOBER 13, 2023

They taught you how to write more objectively. And for goodness sake, keep yourself out of everything you write. Write within the same format as everyone else. Write within the same format as everyone else. The writing gets even more formal and structured. It’s time to write like a human again. University?

Writing 214

Writing Copywriting Copywriter Sales 214

Credible Content

MAY 30, 2023

The set of writing skills a content writer must have. Adaptability: Being able to adjust writing style, tone, and format to suit different audiences, platforms, and content requirements. Adaptability: Being able to adjust writing style, tone, and format to suit different audiences, platforms, and content requirements.

Content Writer 130

Content Writer Writer Writing Proofreader 130

Freelance Magic

DECEMBER 1, 2024

Freelance writing is one of those careers that seems almost too good to be true. Today, I earn six figures writing for major brands—all while working less than 20 hours a week. Freelance writing is growing fast. What is freelance writing? The types of writing you can do are endless. the answer is a resounding yes.

Freelance 130

Freelance Writer Portfolio Projects 130

Kayleigh Moore

SEPTEMBER 10, 2021

There’s a lot of writing out there in the world, but the stuff that stands out in our modern, noisy world seems to follow one approach: It takes a stance. Putting your thoughts, feelings, and convictions into writing often feels scary. Writing that doesn’t take a stance has its downsides, too. Get more free writing tips.

Writing 130

Writing Persuasion Storytelling Social Media 130

Jane Friedman

MAY 3, 2023

Today’s post is by author and writing coach April Dávila ( @aprildavila ). Earlier this year, I took a week-long writing retreat at the Dorland Mountain Arts Colony in Temecula, California. I simply couldn’t think of what else to write. It’s just a catch-all phrase we use to describe other things that keep us from writing.

Writing 145

Writing Storytelling Projects Writer 145

Jane Friedman

APRIL 25, 2023

So whether you write fiction, nonfiction or both, at some point you’ll probably consider this genre. For example, the protagonist may also be a writer so the story may explore the role of writing in the character’s life and may include elements of metafiction: writing about writing and storytelling.

Writing 144

Writing Storytelling Writer Creativity 144