Enchanting Marketing

AUGUST 27, 2024

She wants her writing— her newsletter, blog, LinkedIn posts —to be human, to be personal. Why write if your followers just shrug their shoulders? How to write like a human This post is inspired by Brené Brown’s book Daring Greatly. Write to sell, to market, or to teach, but always put human connection first.

Writing 240

Writing Writer Projects Blogger 240

Enchanting Marketing

JULY 30, 2024

Do you feel uncertain about your own writing? Most of us are unhappy about our writing. We despair at the gap between how we write and how we’d like to write. Mastering writing may feel like climbing a huge mountain You start your climb with a positive mind and full of energy. We procrastinate. What to do?

Writing 274

Writing Writer Publisher Publishing 274

Write Freelance

JUNE 13, 2023

There was a time when all writers needed was a pen and paper to write their thoughts. But in the modern day, content writers who write for digital media need an arsenal of tools under their wing. After all, being a freelance content writer isn’t just about writing sentences that seem interesting to read.

Writing 245

Writing Content Freelance Keywords 245

Enchanting Marketing

AUGUST 29, 2023

And she doesn’t like the tone of her writing at all. Helena is an expert in climate change, and she’d like to write in a conversational tone … As if she’s explaining climate change to a friend while sipping an ice tea at the town plaza. How to write conversationally Some say … Just write like you talk.

Writing 290

Writing Persuasion Text Copywriter 290

Enchanting Marketing

FEBRUARY 14, 2023

But could it be that a dash of wordiness sneaks into your writing? To keep your writing focused, determine its purpose: Write for one reader and know what you want them to do. How does that translate to writing? Writing isn’t quite like that. No rule exists to tell us when writing is too wordy.

Writing 283

Writing Sales Communication Engineering 283

Kayleigh Moore

NOVEMBER 25, 2024

People regularly assume their writing skills are “good enough” to get by. billion on remedial writing training yearly. Having a strong foundation of writing skills is essential to building a profitable career as a freelance writer. Writing-focused training gets pushed down the to-do list month after month.

Writing 147

Writing Writer Freelance Projects 147

Elna Cain

JANUARY 13, 2023

Have you been hearing a lot about AI and AI writing tools? The age of an AI writing tool is here, and as freelance writers, we need to EMBRACE this new way of writing. I know many writers are thinking this is the end of freelance writing, but it’s not. The AI Writing Tool I Use. How I Use An AI Writing Tool.

Freelance 284

Freelance Writer Script Writing 284

Enchanting Marketing

MAY 9, 2023

It’s one of the most asked questions in my inbox … Why is writing so hard? What are the routines that make writing easier? Writing IS hard. Yet, there are ways to make writing more joyful. The big misunderstanding about writing When writing feels easy to read, it can seem like it was also easy to write.

Writing 268

Writing Writer Blog Post Blog 268

Nick Ursborne

SEPTEMBER 2, 2023

They definitely don’t write with emotional intelligence. Fortunately, we have a solution for that… Emotionally Intelligent writing. Here are five ways in which emotionally intelligent writing raises the bar way above what AI alone can achieve. #1 1 – Emotionally Intelligent writing makes people feel heard and understood.

Writing 245

Writing Copywriter Copywriting Persuasion 245

Nick Ursborne

DECEMBER 26, 2023

This means we are already way past the conversation where some writers argue with me about whether AI writing is “good enough”. The question now is how we can be part of the future of writing online. This is where we get to contribute in a world where AI does 85% of the writing. We’re 85% past that point. It’s already happening.

Copywriter 254

Copywriter Copywriting Writing Sales Copy 254

Blogging Wizard

AUGUST 20, 2024

Do you shy away from writing longer, authoritative blog posts in fear of how long it will take? All you need is a better approach to writing blog posts in.

Post 232

Post Writing Blog Post Blog 232

Blogging Wizard

OCTOBER 27, 2023

With the right mindset and preparation, you can teach yourself how to write faster. Writers push themselves to their limits whenever deadlines are just around the corner. We have 25.

Writer 287

Writer Writing Blog Blogging 287

Enchanting Marketing

SEPTEMBER 19, 2023

In the world of online writing, we often talk about followers, audiences, and email lists. Leave a piece of yourself in your writing When I think of the best hotel check-in experiences, they were all personal, and they were all a little different. Being yourself in your writing may seem difficult at first. I feel welcome.

Writing 256

Writing Social Media Agency Content Marketing 256

Elna Cain

FEBRUARY 27, 2024

Maybe you’re interested in this writing niche and want to see what it’s all about. As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. What is SaaS and SaaS Writing? This is similar to what I do with my audience.

Content Writer 237

Content Writer Writer Content Writing 237

Enchanting Marketing

DECEMBER 19, 2023

I’ve thought a lot about writing this year. And about the value of writing. Writing has felt as an act of defiance. And, sometime in June, my inner critic tried to tell me writing was a waste of my energy. Quit writing! Because writing makes me feel alive, and it allows me to be my best self.

Writing 238

Writing Creativity Food Publisher 238

Blogging Wizard

SEPTEMBER 17, 2024

Are you a new blogger curious about the writing process from start to finish? Writing a blog post can be a daunting process, especially if it’s been awhile since you’ve.

Blog Post 222

Blog Post Post Writing Blog 222

Nick Ursborne

FEBRUARY 19, 2024

It’s easy for writers and copywriters to roll their eyes when they hear about AI writing tools. At their current level of performance, these tools often produce generic, slightly robotic text that can’t entirely replicate that unique human touch in writing. It’s the same with AI writing tools.

Copywriter 227

Copywriter Copywriting Writing Storytelling 227

Enchanting Marketing

MARCH 12, 2024

Atkins’ advice is applicable to most writing. How to craft high-protein explanations Writing high-protein explanations requires more than just cutting excess. Without knowing who we write for and why our writing matters to them, we can’t create highly useful content. How does he do it? We do a lot of explaining.

Writing 195

Writing Text Communication Engagement 195

Enchanting Marketing

NOVEMBER 28, 2023

And beautiful writing? I used to think that beautiful writing was just about a poetic writing style. Beautiful writing is vivid, concise, and rhythmic. But the more I think about it, the more I realize there’s more to beautiful writing than style. Beautiful writing is alive. Each word is chosen with care.

Writing 235

Writing Hospitality Food Writing Style 235

Nick Ursborne

SEPTEMBER 22, 2023

So… if you want to add value to your work as a writer – beyond what AI tools like ChatGPT can achieve – use more sensory language in your writing. Rely on it too much and your writing will sound the same as the work of tens of thousands of other writers using the same tools. Our senses trigger our emotions. You absolutely should.

Writing 238

Writing Copywriter Copywriting Copy 238

Nick Ursborne

APRIL 6, 2024

You have a lot of choices when using AI to write content. Then you have dozens, if not hundreds of new AI-writing platforms, most of which are using these models as the engines that drives them. And that means most AI writing lacks the human touch. But there IS a problem. There’s no human in the loop.

Copywriter 259

Copywriter Copywriting Writing Freelance 259

Agency Content Writer

JANUARY 24, 2023

As I look back over the last 12+ years of my writing business, I see ebbs and flows. As I reviewed the year, I realized I grew my writing business by 40% in one year! Which writing project do I love the most? Instead, I created a boutique writing agency. There were big projects and small ones. Here’s what I did.

Search Engine Optimization 246

Search Engine Optimization Writing Agency Projects 246

Elna Cain

DECEMBER 11, 2023

December typically means something other than landing new writing jobs since many companies slow down the hiring process during this time. But landing writing work is happening to me now and it’s a new thing. Using LinkedIn was one of the methods I used to land a freelance writing gig back when I first started.

Writing 225

Writing Freelance Content Digital Marketing 225

Nick Ursborne

OCTOBER 13, 2023

They taught you how to write more objectively. And for goodness sake, keep yourself out of everything you write. Write within the same format as everyone else. Write within the same format as everyone else. The writing gets even more formal and structured. It’s time to write like a human again. University?

Writing 215

Writing Copywriter Copywriting Sales 215

Nick Ursborne

MARCH 3, 2024

As professional copywriters we can write better than any AI, and we naturally infuse our work with emotion… because we know it works. To survive in a market where freelancers and in-house writing teams are already using AI, I need to give myself the same advantages by using the same tools. It’s a totally legitimate question.

Copywriter 239

Copywriter Copywriting Writing Freelance 239

Kayleigh Moore

NOVEMBER 25, 2024

One thing I’d like to ask you to think about today, though, is your personal relationship with writing. We live in a world where AI-powered writing tools have made it easier than ever to avoid working on improving your writing abilities and to simply outsource that work to the ol’ bots. Writing isn’t an easy thing.

Writing 130

Writing Social Media Media IT 130

Nick Ursborne

SEPTEMBER 29, 2023

I then copy the text, paste it into GPT-4, and write this prompt: “Conduct a sentiment analysis on this information.” I have found this to be a wonderful way to “listen’ to my audience, before I start writing. Details here… The post Improve the authenticity of your writing by leaning into both AI and Emotional Intelligence.

Writing 251

Writing Copywriter Copywriting Communication 251

Enchanting Marketing

FEBRUARY 13, 2024

If you want to write better sales copy, then learn the principles of persuasion and study how the best copywriters write their copy. Read good writing, too. You’ll absorb the styles, techniques , and rhythm of good writing. Even when you don’t realize it, your writing will become better. Write with rhythm.

Sales Copy 223

Sales Copy Writing Copywriter Copywriting 223

Nick Ursborne

NOVEMBER 14, 2023

There is something flat and unsatisfying about writing in a formulaic way. Academic writing. Business writing. Marketing writing. As a copywriter, the least satisfying type of writing for me is when I follow some kind of template or framework. But… I don’t get much pleasure from writing like that.

Copywriter 235

Copywriter Copywriting Writing Landing Page 235

Nick Ursborne

OCTOBER 4, 2023

But perhaps the easiest way to communicate emotion is to write from a perspective of personal experience. What if you’re writing about this experience, but have never actually had to change a bicycle tire, far from home, on your own? The post Use personal, emotional experiences to separate your writing from anything created by AI.

Copywriter 232

Copywriter Copywriting Storytelling Writing 232

Nick Ursborne

MAY 20, 2024

Writing prompts shouldn’t feel like you’re acting as a “prompt engineer”. Writing prompts is not engineering. They complain about the quality of writing, and jump onto social media to declare with absolute certainty that AI will never be able to write as well as humans. Honestly, I don’t much like that term.

Writing 203

Writing Copywriter Copywriting Engineering 203

Elna Cain

AUGUST 26, 2024

When a freelance writing client gives me a 3,000-word article, it usually takes me ten days to write it. And by the time I get time to write the article, ten days or so have passed. This year, I wanted to work on my writing process , streamline processes, and reduce those ten days to less than three days. What gives?

Writing 190

Writing Freelance Writer Editorial 190

Elna Cain

OCTOBER 19, 2023

Over on my Youtube channel, I posted a couple of videos on different websites that pay you to write. I call these types of writing gigs, ad hoc gigs since it’s a one-off type of submission. You can also have ad-hoc clients that call on you a few times a year as well (I’ve had a few of those types of writing jobs too ).

Website 224

Website Retail Portfolio Writing 224

Enchanting Marketing

JULY 25, 2023

Uhm, yeah … The most common writing advice is to write daily. But … Daily writing is not possible for everyone. At best, I write daily-ish. But I am always ( well, almost always ) keen to return to writing. A Hemingway bridge keeps momentum going, reduces procrastination, and even helps me write faster.

Writing 214

Writing Creativity Concept Blog Post 214

Elna Cain

APRIL 27, 2024

One of the hardest things new freelance writers face is the uphill battle of trying to find a dang writing job. It can be challenging if you don’t know where to look or all you see from freelance platforms like Upwork are low-paying writing jobs. The Freelance Framework features freelance writing jobs.

Freelance 180

Freelance Writing Content Creator Copywriter 180

Kayleigh Moore

DECEMBER 6, 2023

In his article, he explains why one should bother to write about philosophy. But I think many of his ideas are applicable to any type of writing. when it comes to writing, this is some excellent food for thought. Why should we write? Want to write more? When we write, our brains get that sparkly feeling.

Writing 162

Writing Food Concept Publisher 162

Kayleigh Moore

NOVEMBER 13, 2023

I wanted to know what people *really* needed help with writing-wise. Pair that with busy schedules, being our own worst critics, and not knowing what to write about, and it's easy to see why so many people opt to *NOT* write anything at all. So, here's a question: Do you need a writing coach? Encouragement.

Writing 162

Writing Projects Agency Advertising 162